Cinedeck LLC (www.cinedeck.com) has announced it has signed a distribution deal with Blonde Robot, an Australian-based distributor of leading video and content creation solutions for the Australian and New Zealand production, post production and cinematography markets.  As a result of this deal, Blonde Robot will be the master distributor in the region for Cinedeck LLC of the Company’s award-winning ultra-portable monitoring, recording and playback device, Cinedeck EXTREME.

“We’ve watched the meteoric rise of Cinedeck EXTREME since its launch, and immediately realized the impact this new device will have on the production marketplace,” said Eamon Drew, managing director of Blonde Robot.  “The team at Cinedeck shares our vision of delivering best-of-breed solutions that solve real-world issues, and backed by a world-class service and support team.  We’re confident our customers will be as excited as we are when we show them firsthand how Cinedeck EXTREME will transform their field and post production workflows.”

Cinedeck EXTREME made its US debut in April 2010 at the NAB 2010 conference in Las Vegas, and began shipping in quantity in June, 2010.

Cinedeck EXTREME: Award-Winning Features

Cinedeck boasts a number of features combined in a unique, ultra portable footprint that delivers highly-desired capabilities for anyone who has endured production in the field using unwieldy, expensive and unreliable equipment.  These features include:

• Monitor: Cinedeck EXTREME monitors video in real-time, much like a standard on-camera focus monitor and possesses a collection of image analysis tools such as on-screen histogram/waveform/scopes for ensuring proper exposure.  Audio is monitored via on-board headphone jack and recording levels can be viewed on-screen.
• Record: Cinedeck EXTREME captures edit-ready, 10-bit 4:2:2 or 12-bit 4:4:4 CineForm files in MOV format, as well as other industry standard codecs and formats, that eliminate time-consuming ingest and transcoding when entering post-production.  Ingest occurs via HDSDI or HDMI and files are recorded to highly reliable, rugged standard 2.5” solid state drives for maximum compatibility, reliability and cost effectiveness. 
• Playback/Review: Cinedeck EXTREME plays back shots instantly via on-screen transport controls. Gestural-based touch screen controls enable selected playback of just the portion of the clip to be reviewed.

Pricing and Availability

Cinedeck EXTREME is available immediately with support for the following formats and frame rates:

• 8/10 bit 4:2:2 recording via HDMI/HDSDI
• 12bit 4:4:4 recording via dual link 1.5G HDSDI or single link 3G HDSDI
• HD Format Support: 720p50, 720p59.94, 720p60, 1080PsF23.98, 1080p23.98, 1080PsF24, 1080p24, 1080PsF25, 1080p25, 1080PsF29.97, 1080p29.97, 1080PsF30, 1080p30, 1080i50, 1080p50, 1080i59.94, 1080p59.94, 1080i60, and 1080p60.
• SD Format Support: 625/25 PAL, 525/29.97 NTSC, 525/23.98 NTSC and 480p (plus realtime up/down conversion with hardware de-interlacing and 3:2 pulldown removal, and 23.98 --> 59i on playout options)

*Not all frame rates available in all codecs/quality settings, and results may vary depending on recording media.

Cinedeck EXTREME is priced at $13,475 AUD including GST or $14,685 AUD including GST with the optional Hi-Brite display for maximum readability in bright sunlight.

By Press Release

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